MOKKOJI KOREA is the global Hallyu festival hosted by the Ministry of Culture, Sports and Tourism (MCST) and organized by the Korean Foundation for International Cultural Exchange (KOFICE). MOKKOJI is a Korean term that refers to the gathering of many people for games, parties, and various other occasions.
MOKKOJI KOREA aims for a platform through which people from all over the world who love Korean culture can gather together to experience and communicate each other’s excellent lifestyle and culture by means of play.
Despite the unexpected Covid-19 crisis, MOKKOJI KOREA was first successfully held in 2020 with the focus countries of Kazakhstan, Myanmar, and the Philippines. Top-tier K-pop stars, including the likes of Super Junior, Teen Top, and Lovelyz, starred in the 2020 MOKKOJI KOREA, and the official platform was visited by more than 2 million people from 156 countries in just 4 months.
Focus Countries for 2021
In 2021, the focus countries of MOKKOJI KOREA are Russia, India, and Indonesia. Having amicable relations with Korea, the three countries are known to have an outstanding lifestyle and culture, based on their long history. During the Focus Country Week, which will be held online from September to November, special programs exclusively for local Hallyu fans will be provided, including performances with a total of 9 K-pop stars, interactive talks, and online exhibitions. The Focus Country Week will pave the way for exchanges of lifestyle and culture between Korea and the three countries while promoting a better daily life for the countries involved.
For the Enthusiastic Hallyu Fans Around the World
In 2021, MOKKOJI KOREA presents various content series featuring K-lifestyle such as web dramas, webtoons, and webzines for passionate Hallyu fans all over the world. All content, including web dramas starring K-pop stars, is provided in English. Also, online games, contests, and social media events have also been prepared for viewers to have a chance of winning special prizes.